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Social media marketing firm Clickable acquires Talkwheel

Last updated on February 29th, 2016 at 01:03 pm

Talkwheel, a company that featuresĀ a unique way to visualize customer conversations, has been acquired by Clickable, as TechCrunch writes.

Talkwheel is known forĀ aggregating online conversations around any company or topic in a circular format, so it canhelp you understandĀ these often complicated and dispersed conversations. “The format can then be embedded on a brandā€™s website, offering one place where users can catch up on and participate in the broader conversation,” as TechCrunch writes.

Founder and CEO Jeff Harris told TechCrunchĀ that Talkwheel has seen its revenueĀ grow by about 400 percent annually over the past two years. At the same time, thereā€™s been ā€œa lot of consolidation going in the social media marketing space,ā€ and Talkwheel began buyoutĀ discussions with another company (not Clickable) in late 2015.

Talkwheel had raised $1.5 million in funding from various angel investors.

Clickable, based in San Francisco,Ā helps agencies and brands measure their marketing ROI by connecting disparate products and services into one platform.

Image via Clickable.com

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