Absolutdata

The B2BNN Logistics and Distribution Influencer Index

From moving processes to the cloud to drone delivery, the procurement, logistics and distribution field has been subject to constant disruption and innovation. Between the explosion of tracking and sensor technologies, the shifts toward artificial intelligence-based just-in-time resource management and provisioning, everything is moving at lightning speed. Companies are using artificial intelligence (AI) to reduce expenses […]

App Party 2

The B2B App Party: CRM, in the field apps & order management

It happens ten minutes into every after-party at every convention center where attendees and vendors gather. First one small group starts and then, suddenly, everyone’s doing it. It’s the great app comparison conversation and it’s a feature of B2B community culture. To compile our list of the current most popular B2B applications, B2B News Network based […]

LImagnify

B2B SI: Social intelligence on referral programs, LinkedIn prospecting hacks & digital marketing musts

Spring has sprung here at B2B News Network and we’ve gathered some of the freshest B2B tweets worth sharing this week. This Wednesday, you’ll learn how to launch your B2B referral program, get LinkedIn hacks that will help you find hot new prospects, listen to a podcast on the ever-evolving customer journey and more. Our […]

Salesforce.com

B2B Solution of the Week: SalesforceIQ CRM launched for SMBs

Everyone in the B2B space knows about Salesforce and how it revolutionized the cloud computing industry in general and Software-as-a-Service (SaaS) delivery of customer relationship management (CRM) solutions in particular. Even given that, Salesforce still tends to mostly exist in the technology stacks of the larger B2B companies. However, that’s starting to change. Salesforce recently […]

CustomerService

B2B Solution of the Week: How your company can use omnichannel marketing to improve customer experiences

B2B buyers have changed. Shaped by their consumer expectations and enabled by technology, B2B buyers demand a consistent, personalized experience at every stage of the customer journey. Although B2B sellers have progressed developing digital touchpoints, most struggle to weave them into existing channels and create an engaging, seamless omnichannel customer experience. Using a recent report […]

Metrics

B2B Solution of the Week: How companies use different metrics to determine customer satisfaction

Evaluating B2B customer relationships is tricky. Two of the most important tools at a company’s disposal are customer satisfaction (CSAT) surveys and Net Promoter Score (NPS). While they might seem similar, they serve distinct purposes and using one or the other can make a difference in maintaining customer happiness and loyalty. This article will examine […]

goward

How this company specializes in conversion rate optimization

Website performance is a key priority for any brand. It is no accident that high profile companies have well-designed websites; these sites are the result of heavily-customized and multi-faceted optimization strategies designed to convert page visits to sales. If you want to make your website perform better and earn you more revenue, you may want […]

image

The race to zero-cost storage: a B2BNN backgrounder

Back in 1983, a MB of memory was almost $2k. Storage was a growth industry. It stayed a growth industry despite dropping prices, when in 2004 Google shook up the industry by offering a gigabyte of personal email storage for free with Gmail, then Google Drive. Dropbox and Box followed suit for business, both experiencing […]