Must-Haves in B2B Website Design

    How much research have you done on your website design and its effect on business? Good branding and website development require careful research of the market and design company to properly strategize, plan, and develop your site. It’s also important to work closely with a professional designer who specializes in your company’s products […]

B2B News: October 10, 2020: Book your meetings, CIX startups!

CIX’s popular Meeting Exchanges, the 1:1 video meetings with investor hosts, are now open for registered startups to pre-book. First Group of 2020 Meeting Exchange Hosts: 500 Startups Flow Capital Corp. Round13 Capital Amplify Capital Framework Venture Partners Summit Partners AngelList Georgian Telus Ventures BCF Ventures Highline Beta Timia Capital Caisse de dépôt et placement […]

How To Plan And Deploy Your Enterprise Containerization Strategy

(Image: Kristin Hillary)   There are several comprehensive steps to plan and deploy a successful enterprise containerization strategy. Software containers are standard units that package a code along with all of its dependencies into a sealed ‘container.’ Once sealed inside, these containers can be transferred quickly and efficiently from one operating system to another. With […]

Devotion Hacking: How to use advocates to build trust, increase referrals, and reduce churn

Advocate: One that pleads the cause of another Executives are bombarded with dozens, sometimes hundreds of emails per day. They ignore most of the marketing messages they receive, even from the mailing lists they subscribed to! What’s more, consumers are increasingly skeptical of endorsements from industry experts and traditional media sources. They crave authenticity and […]

Effective B2B Marketing: Everything you’ve wanted to know about B2B traction

Traction: a repeatable, scalable way to get, keep and grow customers and revenue Most businesses don’t fail because they don’t build good products, they fail because they can’t generate traction. Let’s be honest, getting traction for your company isn’t easy. As a business, you need a strong team, customers, and a differentiated product or service […]