Robot Influencers Are Reshaping the World of Social Media

Introducing … your new digital influencer, a non-human!   Around 7% of companies are looking to invest over a million dollars in influencer marketing in 2020. It’s no wonder that influencer marketing is a lucrative business and this is the reason why so many companies are launching robot influencers to post content on behalf of […]

Robotic Process Automation

Robotic Process Automation vs Traditional Automation

Robotic Process Automation or the acronym RPA describes the use of software for automating specific types of human activities. To be clear, RPA software is geared towards taking over repetitive, monotonous, and rule-based tasks, duties, and actions. One of the most common RPA applications for SMBs (small and medium businesses) is the ubiquitous ‘Chatbot’. RPA technology […]