The Software-as-a-Service (SaaS) industry brought a whole new world of technology to the table. Businesses today have access to effective SaaS tools they can use to streamline their work and maximize profits. It’s only expected that companies are jumping at the opportunity. Today, 38% of businesses globally are using at least one SaaS product. The […]
The majority of all visitors who find your website for the first time will probably not return and that’s the reality for most companies. So it’s of the utmost importance to come up with creative ways to collect the visitor’s email. A mailing list gives you the most direct line of communication with your audience. […]
It’s an issue every organization faces — teams spending more time on mundane tasks than they do on strategic innovation that helps grow the company. That problem is even more pronounced in IT departments, where project delivery requests rose 40% in the last year alone. IT’s evolution in a changing market In 2008, Gartner found […]
You might have heard of the phrase product experience and been wondering what it is and how you can integrate it into your business. It certainly is not a new concept for brands globally and brings together various elements of the business to ensure a good experience for the customer. Not only does it tie […]
Though the pandemic isn’t exactly in the rearview mirror yet, we are beginning to understand the effect it’s had on B2B businesses across the country—and around the world. One of the biggest paradigm shifts we’ve seen is an increased appreciation for the customer base. Subscription-based SaaS companies are focusing on customer retention and expansion as a new, more […]
Currently, there are over 1.7 billion websites on the internet, and 62% of them are built with WordPress. Faced with that kind of statistic, you can’t deny that WordPress (WP) holds some impressive clout when it comes to building a website. But the real question is, are business owners taking full advantage of the power […]
The SaaS model has enjoyed continued growth and popularity over the years for a variety of reasons. SaaS solutions are easy to use, easy to scale, and always available. Consumers expect a lot when they buy into a SaaS solution. Competition is fierce, so not only must the core service be solid, but users also […]
