Though the pandemic isn’t exactly in the rearview mirror yet, we are beginning to understand the effect it’s had on B2B businesses across the country—and around the world. One of the biggest paradigm shifts we’ve seen is an increased appreciation for the customer base. Subscription-based SaaS companies are focusing on customer retention and expansion as a new, more […]
Category: SaaS
Best WordPress Strategies to Improve Your B2B Website
Currently, there are over 1.7 billion websites on the internet, and 62% of them are built with WordPress. Faced with that kind of statistic, you can’t deny that WordPress (WP) holds some impressive clout when it comes to building a website. But the real question is, are business owners taking full advantage of the power […]
Implementing SaaS Testing the Right Way
The SaaS model has enjoyed continued growth and popularity over the years for a variety of reasons. SaaS solutions are easy to use, easy to scale, and always available. Consumers expect a lot when they buy into a SaaS solution. Competition is fierce, so not only must the core service be solid, but users also […]