Learning from Dim Sum for B2B Content Marketing:
Timing, Portions and Sequencing
How to drive conversation and conversion with your target audience through content
Dim sum is pretty much the perfect meal, like content marketing is the perfect tactic. But even the perfect meal badly delivered can be a flop if you get the basics wrong. How do you arrange the elements in the menu to produce enough engaging content and measure its impact?
Join Andrew Brown, President, Write on the Money, and Derek Chezzi, Editorial Director, Collaborative Journalism at Edelman Canada. This #B2BPOV event will be an interactive evening on how to take your content marketing efforts to the next level, as we explore the state of the industry today, and map out where it needs to go.
Space is limited. To attend, register now!