At the recent Adobe Summit, Ben Gaines and Jen Lasser talked about how to use data to tell powerful customer stories. Making data useable is perhaps the biggest challenge for analysts and marketers. Combing through massive amounts of data can be overwhelming, and takes forever, and then it still needs to be interpreted and shared […]
Tag: adobe summit
Adobe Summit Announcements
Today’s the day. Adobe Summit opens to 12,000+ attendees, all looking for the absolute latest in digital marketing insights, and product announcements. We had a sneak preview last week of Adobe’s first announcements last week, and have been itching to share. Here are some things to look forward to from Adobe this week: New […]