Vidyard 2019 State of Video In Business

Vidyard benchmarks suggest 60 seconds or less is the sweet spot for driving B2B video views

Nearly 70 per cent of business professionals will watch a one-minute video all the way through, but stretch it to 20 minutes and only a quarter will do the same, according to data from Vidyard. Vidyard, based in Kitchener, Ont., recently released its 2019 State of Video In Business Report, which is based on qualitative research […]