Once a week — usually on Saturdays, with his wife complaining in the background that this is supposed to be family time — Neil Patel writes the kind of blog posts that get noticed by marketers from almost every sector. Behind the scenes, however, his team at Neil Patel Digital is busily updating an average […]
It’s conference season, and for communicators that means two things: 1. They (I hope) will be settling into a bum-numbing chair for some inspiration and possibly a well-earned nap. 2. Their CEO will be calling them from her leadership conference to announce she is starting a blog. You were warned. Intranets across the land are […]
Welcome back to B2B Trending Conversations, our weekly roundup of what’s trending on Twitter, LinkedIn and other leading social platforms in the B2B space. Whether you’re interested in improving your company’s lead generation, increasing your B2B blog traffic or finishing the sales year like a champ, you’ll find links to timely articles and posts to […]
As the second half of the 2010s approaches, a growing number of B2B firms and marketers are now sold on the concept of blogging as an effective marketing tactic. And numbers are there to prove them right: B2B companies using that tactic average 67 percent more leads than those that don’t jump on board the […]
A company blog is a great investment for many reasons. It not only serves as an effective marketing tool, but can also provide a virtual location for potential customers to come learn about your business in a more personalized way than your standard commercial website. Did you know 93 percent of B2B marketers used content marketing in […]
Earlier this year we broke down why B2B marketers should use StumbleUpon and how they can do it. Now the social media bookmarking site has launched a new blogging program called Stumble Bloggers where they encourage writers to submit content to the platform. Each month StumbleUpon selects two themes, and bloggers are encouraged to submit content on those […]
