Inside look at why mobile video advertising is growing fast

There is no doubt that mobile video has already become the primary focus for the likes of YouTube, Facebook and Twitter, particularly when it comes to these brands’ respective ad efforts. Recent research uncovered mobile video advertising is growing three times as quickly as desktop video advertising. B2Bnn breaks down the numbers. BI Intelligence Shows […]

Report: Marketers will spend more on social media advertising in 2015

Marketing campaigns are getting a lot more social this year as the industry plans to ramp up social media ad spending,¬†a new Salesforce survey of 5,000 marketers found¬†earlier this month. According to the organization’s 47-page “State of Marketing” report, 70 percent of marketers plan to increase their social media advertising dollars, including on content marketing […]