Marketing is about one acronym: ROI. Nothing hurts more than wasted marketing dollars, and it’s hard to prove something you can’t track. That’s why digital marketing, when done properly, is a safer bet than traditional mass media. It’s hard to understand the effects of your marketing with inaccurate information. Digital marketing provides the most accurate […]
Tag: commercials
What to expect from 2014 Super Bowl ads
The Super Bowl is almost here, and by now a number of this year’s commercials are already online. After looking though what’s already been leaked, we have a sense of the tone and style of the ads, how their serious personality swings away from the crude humour often associated with Super Bowl ads. Tugging on the emotional […]