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Tag: contact management

What you want in email marketing software

Software, Technology November 3, 2014November 4, 2014 B2BNN Newsdesk 0 Comments

B2B marketers often find that email marketing is one of the most effective ways of reaching their target audience. In fact, the 2014 B2B Demand Generation Benchmark Report by Software Advice says that 97 per cent of all B2B marketers use an email marketing program. In a crowded field of email marketing programs, which ones […]

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