Sangram Vajre, Co-Founder and CMO at Terminus, and Nate Hurst, Manager, ABM at Domo, had a whopping 20 minutes to talk about Account-Based Marketing (ABM), and share their case study at MarTech Conference. It was an educational crash course. ABM Review “The traditional funnel is ‘how to get skinny, fast’.” – Sangram Vajre Basically, […]
Since it seems that not everyone knows, or understands, content marketing a primer with the basics may be necessary. Content Marketing is a form of marketing that focuses on creating, publishing and distributing content for a specific audience. Instead of creating need for a product or service, content marketing addresses the existing need of the […]
