Three months after acquiring a customer data platform firm, Dun & Bradstreet has launched a desktop app aimed at improving the ability of B2B marketers to run social ad campaigns. The Short Hills, N.J.-based firms said the Lattice app, named after the firm it acquired, will eventually roll out across multiple social channels. Lattice will […]
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Introducing Shelly Lucas, our first inductee on the 2015 B2B Influencer Index
As many of you may know, B2B NN is curating the first-ever 2015 B2B Influencer Index, thanks to many of our readers submitting nominees they deemed worthy of this auspicious honour. We are looking for the top B2B professionals who are impacting their field and winning acclaim for successful accomplishments in 2015, and we will […]