Every year, technology vendors allocate billions of dollars to help their channel partners promote their businesses and offerings. Every year, nearly half of these funds go unspent. At a time when channel effectiveness is tilting heavily, reaching a 95/5 ratio in some industries (as n 5% of partners are generating 95% of sales) […]
Rodney Bergman is Celestica’s senior vice-president, Global Business Services. Prior to joining Celestica in 2014, Rodney was with Accenture as a Managing Director/Partner at the company’s Toronto practice. Over the course of his 20-plus year career at Accenture, Rodney designed and implemented global programs for customers in the technology, healthcare, resources and consumer industries, in […]
