Creating a marketing strategy is crucial for your startup, company or organization to address the right message to your buyers/users personas. It’s important to define a marketing strategy for your startup in order to have a marketing plan and be on the right path to success. How do you create your startup marketing strategy? Should […]
Why define growth hacking again? In the startup universe, I noticed (and I am not the only one), that there are many definitions of growth hacking; indeed, there are a large numbers of books, webinars, incubators, boot camps, accelerators and specialists explaining what growth hacking is. However, I found it difficult to really understand the […]
