Owning and operating a B2B business requires a different approach compared to B2C companies. The B2B landscape is vast and has its own set of rules, but it’s also profitable, as 35% of B2B organizations expect online sales to increase in the next year. Growing your business and sales requires a lot of work, and […]
The Covid-19 crisis was a critical turning point for B2B wholesaling. The global B2B wholesale growth accelerated due to the new buying behaviors of customers worldwide and companies have had to rapidly pivot their operations to keep up with the demand. In essence, buyers have started demanding an improved buying experience from companies. As a […]
By Todd Hofley The July 8 services outage was a wake-up call for our industry and its regulators to address the lack of competition in our communications ecosystem. As a telecom provider, we recognize the Rogers outage was every telco’s worst nightmare. We understand how such a disaster can affect businesses deeply. There has been a lot of discussion about how much Canadians need an […]
When you’re running a B2B company, your staff is crucial to productivity, customer satisfaction and ultimate business success. However, a business’ vision and achievement cannot be realized if an employee is improperly or poorly trained. When it comes to remote employees, there could be potential threats of inadequate performance because there is no luxury of […]
The main goal of your small business is to make a profit. But how are you going to make a profit when nobody knows about your business? That’s why you must focus on increasing the visibility of your business. About 59% of consumers like to purchase products from familiar brands. While marketing your business can […]
In many ways, running a B2B business is not very different from running a B2C business. You still need to solve a problem and provide a quality product or service. However, there are ways in which the approach is different or where there is a greater emphasis on a particular aspect. If you are moving […]
Image – CC0 License The ongoing needs of the banking industry have demanded more robust approaches to meeting the needs of customers, clients, and the industry as a whole. L&D (learning and development) has been thrust into the spotlight, as COVID-19 has sped up the need for new strategies, technologies, and products to meet the […]
Latest reports show that the global master data management (MDM) market is expected to reach $27.9 billion by 2025. Looking at the humongous amount of data that is being generated – 1.145 trillion MB per day – the growth of the MDM market is inevitable. Fueled by data-heavy new technologies like Artificial Intelligence (AI), Machine Learning (ML), Internet of […]
According to the Centers of Medicare and Medicaid Services, statistics on healthcare spending reveal that Americans are generating up to $4 trillion dollars in paying for health services each year. Knowing this staggering figure, many marketers focus their efforts on helping healthcare providers and suppliers with the services and products they need to meet patient […]
The Business 2 Business market is booming and slowly becoming a lucrative investment opportunity for business owners and individual stock-pickers alike. The B2B market has grown from $1 trillion dollars in 2012 to $11 trillion dollars today, and the market is poised to generate revenue of roughly $18.57 trillion by the end of 2026. There […]
There are various types of business models that cater to different consumers, such as B2B and B2C businesses. Most people who work in a marketing role will have heard these terms at some stage, but they may not fully understand the difference. People who enter the sales and marketing professions will learn a lot from […]
Any business aims to increase sales and make a profit. To achieve this, you need to pay attention to prospects and how they move in your sales pipeline. Having a system to track all these makes it easier. A business pipeline follows your marketing efforts and forecasts your revenue. A business pipeline shows you key […]
For decades, supply chains have been built and operated on the just-in-time model, in which supplies, materials, and parts are shipped right before they’re needed. This strategy worked well for a long time and allowed companies to pare down their logistics costs to the bare minimum. But just-in-time supply chains are inflexible. They rely on carefully […]
Are you looking to purchase event tents? It is essential to note that you need to be prepared to receive a low-quality product if you settle on a cheaper item. Searching for great tents quality on a website is one thing, but placing an order for one on your own over the internet can sometimes […]
The face of America’s workforce has changed dramatically in the last couple of years. And this is largely due to a vast number of professionals realizing the benefits of remote work. A huge number of companies also realized the benefits of going remote in 2020 as well due to the onset of the COVID-19 pandemic, […]
Being a business owner has its advantages and disadvantages. You’re the final arbiter of any decisions within the business, which can be both good and bad. It’s wonderful when you have a clear sense of the direction you want to go in and you know that you don’t have to convince anyone else before moving […]
To begin with, the chief information officer (CIO) manages an organization’s information and technology (IT) resources and oversees the processes involved in establishing strategies and implementing them. CIOs should know and understand a business’ technological requirements that will deliver the best value. Currently, competent CIOs are in high demand because of the rapid rate […]
If you reside in places like Wisconsin state, top snow removal, and salting companies will maintain your parking lots, walkways, and drives in functional and accessible shape even in the harshest weather. Simply said, if you employ a professional snow removal service, you will enjoy a stress-free winter. Winter is approaching, and while most commercial […]
Cisco released today its second annual Security Outcomes Study, which reveals some of the greatest advantages and impediments organizations face to achieve cybersecurity success. The study found that Canadian organizations are lagging in their adoption of security architectures, and as a result are at a greater disadvantage in protecting against attacks. Only 39.5% have a mature implementation of Zero […]
Participating in a summer school is an excellent way to boost a student’s CV and academic prospects. They can help students to stand out from other applicants as they gain extra qualifications, as well as a better understanding of their chosen subject area. Many summer schools are based in world-leading facilities and offer high-quality education […]
