Showpad Voicefox

Showpad adds ability to transcribe and analyze sales meetings with AI via Voicefox acquisition

Showpad on Wednesday will announce an acquisition that will bring artificial intelligence-based voice recording and transcription analysis to its customer base of sales professionals as a way of boosting their productivity and effectiveness. The Chicago-based firm, whose software offers a range of sales enablement capabilities to B2B firms, said it has purchased Voicefox, a two-year […]

Affinity Alliances CRM LinkedIn

Affinity offers AI-based Alliances tool to scan e-mail and calendar data for top sales referrals

Customer relationship management provider Affinity is using artificial intelligence technology to sift through employees’ e-mail and calendar data in hopes of easing the search for “warm” introductions to prospects and customers. San Francisco-based Affinity described Alliances, which was released on Monday, as a tool that will create a “relationship graph” to help those in sales […]

researching products and services B2B

B2B buyer survey respondents say they take 40-plus hours researching products and services

B2B buyers spend the equivalent of a full-time work week researching products and services worth more than $100,000, but 86 per cent feel overwhelmed when they’re presented with more than 10 pieces of content, according to a research study from Showpad. The Belgium-headquartered firm on Tuesday released The New B2B Buyer Experience, which drew upon […]

Mind the gap

Mind the gap: Building a bridge between marketing and sales with predictive analytics

The success of account-based marketing depends on collaboration and alignment between marketing and sales. Both teams must agree on goals, metrics and methods before they can implement an impactful account-based marketing strategy. Collaboration is imperative to success but difficult to accomplish considering the already labor-intensive and process-detailed workplans for each department. The good news is […]

LinkedIn Sales Navigator Deals feature

LinkedIn tries to solve one of the oldest CRM challenges by adding Deals feature to Sales Navigator

LinkedIn says the addition of a Deals feature to its Sales Navigator tool will pull pipeline data directly from customer relationship management systems and make it easier to find additional contacts before a potential purchase decision goes awry. The Deals feature was one of several additions to Sales Navigator LinkedIn announced in a blog post […]

TimeTrade

84% of B2B buyers tell TimeTrade they don’t hear back when they ask vendors questions

B2B firms may talk a lot about account-based marketing and developing a more one-to-one relationship with customers, but a recent survey from appointment-setting software firm TimeTrade suggests many of them are ignoring direct outreach from potential buyers. In ‘What Buyers Want: The State Of The B2B Buying Experience,’ TimeTrade surveyed approximately 300 business professionals during […]

AR e-commerce Showpad

Showpad launches AR e-commerce as a way for sales people to offer a more immersive buying experience

Sales enablement software firm Showpad has released what it describes as an AR e-commerce tool that will let B2B buyers get a closer look and feel at what they’re purchasing and how it might work in their organization. Using Apple’s ARKit, the AR e-commerce tool allows sales people to develop models that are projected through […]

Magento e-commerce tools

Magento Commerce discovers why many B2B firms aren’t completely sold on the capabilities of e-commerce tools

More than half of B2B organizations said integration with legacy technologies is hampering their adoption of e-commerce tools and 37 per cent say they lack the ability to support various sales channels, according to a research study from Magento Commerce. While 85 per cent of organizations said they were interested in offering customers ways to […]

Crowdy.ai Deal Maker

Crowdy.ai launches ‘social proof engine’ to show when site visitors convert into customers or leads

A startup called Crowdy.ai has created a widget it describes as a “social proof engine” that it hopes will change the way B2B companies sell online by providing visual evidence of prospects during into customers. Deal-Maker is a web site integration that provides real-time updates on how web site visitors are taking action on a […]

MDF reseller engine

MDF, Co-op and More: the State of Channel Partner Marketing Funds in 2018

Every year, technology vendors allocate billions of dollars to help their channel partners promote their businesses and offerings.    Every year, nearly half of these funds go unspent.    At a time when channel effectiveness is tilting heavily, reaching a 95/5 ratio in some industries (as n 5% of partners are generating 95% of sales) […]

SAP C/4HANA

SAP launches C/4HANA at CRM users taking a ‘Me2B’ approach to sales

SAP on Tuesday used its annual Sapphire Now user conference to announce a customer experience software suite dubbed C/4HANA that will include a what it called a “fourth generation” customer relationship management tool, along with the acquisition of a field service software firm called Coresystems. C/4HANA will include SAP’s Sales, Marketing, Commerce and Service Clouds, […]

e-commerce transparency

The importance of e-commerce transparency, explained

Throughout the supply chain – from manufacturer to distributor to retailer to end consumer – the connections between each party are increasingly remote. At a time when ingredients, manufacturers and end consumers may each be in a different continent, maintaining control and visibility throughout the entire network — or e-commerce transparency is more important now […]

Showpad

Showpad promises to accelerate account-based selling through personalized ‘Shared Spaces’

Showpad may have started as a way to arm sales people at conferences and events, but its latest tools are designed to extend their reach with branded microsites for specific customers and prospects. With a North American head office in Chicago, Showpad is based on the idea of salespeople using something other than a slide […]

NetApp

NetApp EVP offers an inside look at how a sales shift contributed to the storage firm’s turnaround

For Henri Richard, starting his job at NetApp during the enterprise storage technology firm’s annual sales kickoff was something of a double-edged sword. “It was my first exposure to the company, and on the one hand, it gave me a really good feel for the organization at large,” he told B2B News Network in a […]

Fision

Fision explores patenting the use of blockchain in its digital asset and sales enablement portfolio

Fision may soon build upon its track record of putting marketing and sales teams on the same page by obtaining a provisional patent for using blockchain to exchange critical business information. Based in Minneapolis, Fision Corp. offers a cloud-based sales enablement tool that manages digital assets like marketing materials as they are distributed to sales […]

InsideView

InsideView research reveals critical attitudes among Millennial sales and marketing professionals

Millennial-aged sales and marketing professionals have an even lower opinion of each other’s roles in the enterprise than the current generation, according to research conducted by CRM and marketing intelligence software maker InsideView. In its report, “The State of Sales & Marketing Alignment in 2018: How Leading B2B Companies Drive Growth by Aligning Go-to-Market Teams.” San […]