talent acquisition

Technologists must move beyond IT firefighting to deliver on Industry 4.0 goals

By Gregg Ostrowski, Executive CTO, Cisco AppDynamics Whether they use the term ‘Industry 4.0’ or not, there is no denying that manufacturers of all shapes and sizes are looking to integrate cutting edge technologies in order to build smarter factories, embrace new business models and streamline operations. The World Economic Forum’s 2022 ‘Global Smart Industry […]

Make Your Brand Presence Felt: 7 Creative Marketing Ideas for Growing Your Start-Up Business

Starting a new business is exciting, but getting your brand noticed in a crowded market can be challenging. To draw in customers and differentiate from rivals, it is crucial to establish a powerful brand image. In the present digital era, advertising has become a necessity for businesses to market their products and services.  Nevertheless, with […]

B2B Sales: How To Improve Your Workflow From the Very First Call 

Business-to-business (B2B) sales come with several challenges. To say that the B2B sales process is complex and time-consuming would be an understatement.  Unlike business-to-consumer (B2C) sales, the B2B sales cycle involves multiple senior-level decision-makers. The average order value is typically higher, which makes it even more difficult to convince prospects that your solution is the […]

Three steps to take back control of your SAP landscape

By Joe Byrne, Executive CTO, Cisco AppDynamics Businesses in all sectors rely on SAP to bring together data from across functions in order to seamlessly plan, allocate, and deploy resources across complex supply chains. Numerous business applications depend entirely on SAP to fulfill their purpose to end users, from the frontend — such as e-commerce […]

How Rising Fuel Prices are Forcing Logistics Companies to Adjust B2B Deliveries

By Anar Mammadov, CEO — Senpex There was a season when it appeared that businesses could stop worrying about fuel prices; then, the season passed. As recent headlines have reported, gas prices in the US are once again on the rise. While rising gas prices impact virtually every segment of the business world, B2B logistics companies are affected more than most […]

OpenTelemetry and its positive impact on IT departments

By Gregg Ostrowski, Executive CTO, Cisco AppDynamics Today, OpenTelemetry offers more flexibility for enterprises of all sizes to have greater visibility into performance and availability by providing control of every technical element of their IT environment. This has proven to be a crucial factor for business growth by enabling the collection of data from distributed […]