Dana is President & Partner at Kick Point, where she applies marketing into strategies to grow clients' businesses, in particular to ensure that digital and traditional play well together. With her deep experience in digital, Dana can separate real solutions from wastes of time (and budget). Dana was born in a steel mill but overcame these humble beginnings to move to Edmonton in 2010. In her spare time, Dana is the president of the Advertising Club of Edmonton, co-leads Ladies Learning Code Edmonton and is the weekly technology columnist on CBC Edmonton AM. She also enjoys drinking beer and yelling at the Hamilton Tiger-Cats.