Millennials have become the biggest generation in history with an estimated 13.8 million populating the UK today. However, despite being one of the most studied demographic groups, several brands admit they are still unsure on how to develop a strategy that both caters for and engages with millennials. Approximately 84% of millennials now possess a […]
Author: Zoe-Lee Skelton
Zoe-Lee Skelton has a keen interest in SEO and content and email marketing, and has run successful campaigns for large and small companies across a variety of sectors. In her spare time she likes to blog about art and lifestyle and continues to develop her own artwork.