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Tag: BtoB Marketing

Sales People Are From Mars…Or Possibly The Zombie Apocalypse

Paid media April 20, 2016May 15, 2016 B2BNN Newsdesk

Can Sales and Marketing Live in Harmony? BtoB marketing and sales … are they from the same solar system? We asked those questions at an interactive evening with Toronto’s top BtoB practitioners. Presented by Edelman Toronto’s Rob Manne and moderated by veteran BtoB marketer Elizabeth Williams, we discussed what marketing can learn from sales, what sales can […]

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