Drift has launched a feature in its marketing software called Drift Intel that it says will allow companies to develop profiles from anonymous web site visitors that can turn into leads which are routed in real time to sales teams. The company said Drift Intel would help firms trying to build more effective account-based marketing (ABM) […]
There are plenty of people betting big on how technologies like artificial intelligence will change consumers’ lives, but Ash Fontana is strictly putting his money on line-of-business applications. Fontana, managing director at Silicon Valley VC firm Zetta Venture Partners, was in Toronto last week as part of the CDO Summit. The former head of fundraising projects at […]
