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Shane Schick

Shane Schick
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http://shaneschick.com
Shane Schick is the Editor-in-Chief of B2B News Network. He is the former Editor-in-Chief of Marketing magazine and has also been Vice-President, Content & Community (Editor-in-Chief), at IT World Canada, a technology columnist with the Globe and Mail and was the founding editor of ITBusiness.ca. Shane has been recognized for journalistic excellence by the Canadian Advanced Technology Alliance and the Canadian Online Publishing Awards.
Drift CMO Tricia Gellman discusses her new role, key priorities and the future of conversational marketing
Leadership

Drift CMO Tricia Gellman discusses her new role, key priorities and the future of conversational marketing

Shane Schick -
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TrustRadius study shows spike in Millennial buyers and a lot of single decision-maker purchasing
B2B Technology

TrustRadius study shows spike in Millennial buyers and a lot of single decision-maker purchasing

Shane Schick -
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Unbounce product director says Smart Traffic will assess five factors to boost conversions
Conversion

Unbounce product director says Smart Traffic will assess five factors to boost conversions

Shane Schick -
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Why are COOs the forgotten B2B marketing target persona?
Latest B2B News

Why are COOs the forgotten B2B marketing target persona?

Shane Schick -
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ActiveCampaign VP predicts its machine learning features will offer an alternative to A/B testing in e-mail marketing
Conversion

ActiveCampaign VP predicts its machine learning features will offer an alternative to A/B testing in e-mail marketing

Shane Schick -
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InsideView product exec says Data Integrity will address B2B firms’ cleansing and visualization needs
Latest B2B News

InsideView product exec says Data Integrity will address B2B firms’ cleansing and visualization needs

Shane Schick -
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ZoomInfo CRO: How we hit more than 600 demos in one day
Sales

ZoomInfo CRO: How we hit more than 600 demos in one day

Shane Schick -
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WeWork steps up marketing amid turmoil with ‘happier’ TV spot
Latest B2B News

WeWork steps up marketing amid turmoil with ‘happier’ TV spot

Shane Schick -
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Editor’s Note: A new way to define the chief operating officer’s mandate
Leadership

Editor’s Note: A new way to define the chief operating officer’s mandate

Shane Schick -
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Forrester exec gives the 101 on its B2B marketing certification program
B2B Marketing

Forrester exec gives the 101 on its B2B marketing certification program

Shane Schick -
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Seismic CEO offers context around its Percolate acquisition
Latest B2B News

Seismic CEO offers context around its Percolate acquisition

Shane Schick -
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InsideSales rebrands as Xant to demonstrate focus on transformative AI
Startups

InsideSales rebrands as Xant to demonstrate focus on transformative AI

Shane Schick -
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A WeWork exec’s departure underscores the team sport required to own the narrative
Leadership

A WeWork exec’s departure underscores the team sport required to own the narrative

Shane Schick -
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Bpm’online takes 160 employees skydiving as it rebrands to Creatio
MarTech

Bpm’online takes 160 employees skydiving as it rebrands to Creatio

Shane Schick -
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LeadMD develops Sales and Marketing Alignment Index based on first-party research
Sales

LeadMD develops Sales and Marketing Alignment Index based on first-party research

Shane Schick -
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CommuniGator survey finds B2B firms aren’t sinking their teeth into marketing automation
MarTech

CommuniGator survey finds B2B firms aren’t sinking their teeth into marketing automation

Shane Schick -
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CCO group Page studies the evolution of ‘commtech’ and the quest to shape corporate culture
Publicity and PR

CCO group Page studies the evolution of ‘commtech’ and the quest to shape corporate culture

Shane Schick -
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Esri uses the busiest intersection you’ve ever seen to map the order within chaos
Paid media

Esri uses the busiest intersection you’ve ever seen to map the order within chaos

Shane Schick -
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Dun & Bradstreet says Lattice app will lower social ad costs per lead and boost click-throughs
AdTech

Dun & Bradstreet says Lattice app will lower social ad costs per lead and boost click-throughs

Shane Schick -
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