Terminus co-founder and CMO Sangram Vajre delivered the opening address at Revenue Summit 2017, where he examined two “mega-trends” in account-based marketing. Where are we today, what are the challenges we face and where did they come from? What does the future hold in store for the next 15 years? The first “mega-trend” involves the […]
Tag: revsummit
There Are No Do-Overs on the Road to IPO — Here’s the Next Best Thing!
Imagine there were mulligans for B2B entrepreneurs navigating the perils and pitfalls on the journey from $0 to IPO. Would that there were, you’re thinking, but in reality and in business building there are no do-overs. True, however; the next best thing is learning from the mistakes made by those who have tread boldly before […]