Given that the simple key to success of any startup is your ability to sell what you make, here are five critically important tips as to how startups can really make their sales machines fire on all (or at least more) cylinders. 1. Talk to accomplished sales professionals who know nothing about startups or your […]
Author: Aron Solomon
Aron is a serial entrepreneur who has launched everything from the first luxury-branded education pop-up, to a global education design studio, to a thriving innovation consultancy that imparts the attributes, values, and techniques of Silicon Valley to audiences around the world. He holds an undergraduate degree in political theory, a graduate degree and teaching certificate in english and economics, and a juris doctor degree. Aron is currently a Senior Advisor at MaRS in Toronto.
Find Aron's work on Digital Journal: http://www.digitaljournal.com/user/1054621
5 startup lessons from great pet stores
A great pet store anticipates what their clients want and always delivers (literally and figuratively). Here are 5 simple lessons from great pet stores that all startups should adopt. 1. Be genuinely excited about all of your customers. So let me begin by letting you all know that I live in a large city (Toronto) […]
An early-stage valuation primer for startups
Early-stage valuation of a startup is critically important yet is far too often badly misunderstood. There are several key things you need to consider in the valuation of your very young venture. As is the case with everything you will do with your startup, valuation is simply a hypothesis that comes from a series of […]