Business customers look quite differently at online purchasing. Their decisions are logical and practical. It all depends on which provider ticks the most checkboxes on their list, who they can trust and who can accommodate them flexibly. In order develop a successful strategy a B2B ecommerce website should concentrate on providing as much useful information […]
Author: Joydeep Bhattacharya
How B2B Marketers Can Market to Millennials
B2B marketing in the traditional manner is no longer a choice. Developments in technology have modified how buyers research and discover products and services. Now, there is an advanced group of buyers who are well known with the new digital landscape known as millennials. Millennials favor a different approach. They are more willing to do […]
It’s All About Augmented Reality (AR)
Augmented Reality is imminent to hundreds of millions of iOS devices as a new platform for developers to build apps that permit users to place virtual content on top of real-world scenes. Virtual content is overlapped into reality through images in 2D or 3D via the screen of a connected device like a tablet, smartphone […]
9 Ways to Make Your Website Faster and Safer
Two of the most crucial aspects of a website is its performance and safety. Users want your website to load fast. A website that loads faster is preferred by Google. Safety is certainly not fun and you don’t want to lose your business because of a “hack attack” on your website! Here are 9 simple […]
How to Use Customer Lifetime Value (CLV) to Boost Your eCommerce Revenue
Customer Lifetime Value (CLV) calculates the potential earnings of your business across the lifetime of your customers. Underutilized in marketing, CLV can help you retain and grow your customer base, rather than find new customers. This will allow you to increase revenue in the long run. There are many ways CLV can help you raise […]