b2b lead generation

How to Harness the True Power of the 7 Top Content Types for B2B Lead Generation

Today‚Äôs top B2B brands tend to rely on seven types of marketing content to generate the majority of their leads. These content types include, in order of effectiveness, email marketing, content marketing social media marketing, landing page and website optimization, SEO, paid search, and webinars or virtual events.   Before your organization starts putting these […]