B2B CIOs and PR

5 Key questions for CIOs to ask communications team members

You’re in charge of all tech innovation at your B2B, and as the CIO, you are probably analytical and love statistics. Therefore, you probably don’t deal with the “creative, right-brain-oriented” communications people at your organization very often. Now, I may be wrong, but if you don’t talk to your public relations (PR) and marketing people […]

Google Cloud NCAA

Google Cloud TV spot shows how student developers can make sense of March Madness

As basketball fans tune in for some intense competition during the 2019 NCAA Tournament, Google is using the commercial breaks to show how its Google Cloud infrastructure is running data analytics applications to help developers better understand the game and even predict what might happen. Produced by its creative agency Eleven Inc., the 30-second TV […]

workplace collaboration ViewSonic

What it takes to overcome the ‘last mile of lost productivity in workplace collaboration tools

Collaboration has taken on multiple dimensions for businesses of every size and industry. There are a number of key drivers fueling the accelerating demand for collaborative solutions, ranging from the rise in remote workers and virtual office models, to advanced technology tools and infrastructures that enable high-level collaboration in virtually any environment on any device. […]