Dell CMO Allison Dew

Dell CMO Allison Dew calls for ‘responsible pragmatism’ in managing societal impact of IT

Like any good marketer, Allison Dew kept her closing remarks at Dell Technologies World on Wednesday simple, succinct and unforgettable: “Don’t be a phone ‘ho.” Yes, you read that correctly. Dew, the enterprise tech giant’s CMO, drew huge laughs by echoing her fellow panelist in a conference session — musician and entrepreneur Wil.I.AM — who […]

Red Hat IBM

How IBM’s $34B Red Hat acquisition will affect B2B buyers everywhere

IBM’s decision over the weekend to acquire open source software provider Red Hat for more than $34 billion dollars will potentially create a major competitor to Microsoft and Amazon Web Services in the cloud computing space while possibly triggering a wave of  other M&As among other B2B technology vendors, experts suggested. Armonk, N.J.-based IBM told […]