Colin Sprake

Inside The Mind Of . . . Colin Sprake

Colin Sprake is an author, speaker, and business coach. A highly sought after keynote speaker and trainer, Colin teaches that success is attainable in both family and business without sacrificing one for the other. A serial entrepreneur with decades of experience building multiple million dollar businesses globally, in various industries and economies, Colin founded Make […]

Molinaro

What the art of leadership looks like to Lee Hecht Harrison’s Vince Molinaro

The question Vince Molinaro asks senior leaders sounds simple enough: “How did you get your current job?” The answer, however, may be a little disappointing. “Most often what I hear is, ‘If I’m honest, I kind of backed into it,’” Molinaro, global managing director of career transition and outplacement firm Lee Hecht Harrison (LHH) told […]

Esther Willinger

Inside The Mind Of . . . Esther Willinger

Esther Willinger founded, and is director of Eden Advertising & Interactive, a progressive marketing agency, that includes a team of designers, web developers, programmers, writers, search engine analysts and marketing strategists. Since 1998, Eden has combined creative, technical and online marketing expertise to meet clients’ growth objectives. Esther’s talent lies in helping businesses achieve their desired […]

J.B. Wood

Inside The Mind Of . . . J.B. Wood

J.B. Wood is president and CEO of Technology Services Industry Association (TSIA). He is a frequent industry speaker, and author of the popular books, Complexity Avalanche (2009), Consumption Economics (2011), B4B (2013), and Technology-as-a-Service Playbook: How to Grow a Profitable Subscription Business (2016), and has appeared in leading publications, such as Fortune, The New York Times, and The Wall Street Journal. He works with the […]

Seth Mattison

Inside The Mind Of . . . Seth Mattison

As co-founder of Luminate Labs, Seth Mattison advises world-leading brands and organizations on the key shifts happening around talent management, business strategy, change and innovation, leadership, and the future of work. Co-author of the recently published The War at Work, he has been featured in The Wall St. Journal, Forbes, The Huffington Post and The Globe and […]

CIOs

CIOs put research about Canada’s digital transformation challenges in context

Accelerating digital transformation in Canada will require large enterprises to change the way they work with startups, manage talent and shift internal culture, according to CIOs from several well-known organizations across the country. Earlier this week, DX Agents announced the results of a research study conducted with the CIO Association of Canada which showed major […]

Obama

Obama’s former digital director reveals the rule that helped him create We The People

One of the first things incoming U.S. President Barack Obama did after walking into the White House was to sign the “Open Government” memorandum, promising a new era of transparency, participation and collaboration. According to Tom Cochran, this was the moment the bleak reality of working in the public sector began to manifest itself. “Not only […]

Jeremy Durant

Inside The Mind Of . . . Jeremy Durant

Jeremy Durant is the business principal and co-founder of Bop Design, a B2B marketing agency headquartered in San Diego, with clients around the world. At Bop Design, Jeremy builds relationships with B2B companies in need of a branding, web design and content marketing strategy in order to generate and nurture ideal client leads. What does Bop […]

GM

GM’s head of open innovation shares what he learned as an UberX driver

Long before he started to explore the future of connected, electric and autonomous vehicles, Ted Graham was picking up drunks in his family’s minivan, trying to find ways to help accountants. The head of open innovation at General Motors recounted his last role, as an innovation leader at accounting firm PwC, in his closing keynote […]

gail bergman

Inside the Mind Of… Gail Bergman

Gail Bergman, head of Toronto-based public relations firm Gail Bergman PR, has helped hundreds of organizations raise brand awareness, increase sales, and connect with customers, stakeholders and employees for more than two decades. Since launching the firm in 1994, Bergman and her team have developed and managed public relations campaigns for large and small companies […]

X-Prize

X-Prize founder wants companies to set up ‘crazy ideas’ departments

Faster and cheaper computing power, coupled with improved quality of life around the world, should have every business thinking about how they could improve their importance by a factor of 10, according to X-Prize founder Peter Diamandis. Speaking at the first-ever SingularityU Canada Summit on Wednesday, the entrepreneur — whose X-Prize foundation helps fund breakthrough […]

copywriting, content marketing strategy

Top B2B Copywriting Practices That Convert

Compared with ‘traditional’ copywriting strategies and campaigns, B2B copywriting is completely different. When communicating with other businesses, your audience is looking for completely different things and considering many different concepts than your typical cat-video-loving internet user. But what are these differences and how can you adapt your writing style to match exactly what they’re looking […]