American tech entrepreneur, advisor and angel investor, Marc Randolph found his big success as co-founder and first CEO of Netflix. Initially a mail-out DVD service, in recent years it has become a streaming on-demand service, with some 125 million subscribers in about 90 countries. It currently employs about 5,000. It was Randolph who not only […]
If people like Aristotle, William Wordsworth, Charles Dickens, Henry David Thoreau got some of their best ideas while walking, why wouldn’t a CEO, CMO or sales exec? While Curiosity Inc. has already been working with individuals to test out the “Street Wisdom” approach to tackling difficult questions, its official launch on Friday could also offer […]
It was not the feedback the team of innovators at Bloomberg may have wanted to hear, but according to Jessica Hatch, it was what they needed to hear. As the COO of Bloomberg’s Sell Side Trading division told the TakeOver innovation conference in Toronto on Monday, the team was presenting a few offering — something even […]
Bob Burg regularly fills auditoriums for his talks, and has shared the stage with thought leaders, Olympic athletes and a former U.S. president. For years he was known for his book Endless Referrals, but recently it’s his business parable The Go-Giver (coauthored with John David Mann) that has garnered him much acclaim, and sold more […]
While the majority of organizations may pursue innovation by having teams brainstorm in windowless conference centers and boardrooms, Curiosity Inc. is bringing a form of facilitated workshops called Street Wisdom from its roots in the U.K. to organizations across North America. Curiosity Inc. will officially launch Street Wisdom through what it calls a “taster” session […]
When she joined software giant SAP as its marketing leader about nine months ago, Alicia Tillman did something she said most CMOs don’t often to: look backwards instead of forwards. Speaking at the company’s annual user conference, Sapphire Now, Tillman said she wanted to figure out her strategy by looking at the original purpose behind […]
Almost as soon as I lost my job as Editor-in-Chief of Marketing magazine, I knew exactly what I wanted to do — launch a brand-new publication that captured the emerging trend of influencer marketing. In the consumer space, influencers were quickly becoming an alternative to traditional marketing investments in TV spots, banner ads and out-of-home […]
Curtis Boyd is the CEO/Founder of Future Solutions Media, an online reputation firm based out of Los Angeles. He’s also the CEO of Objection Co., that companies hire to determine if certain negative online reviews contravene a site’s terms of agreement, and lobby the site to take it down. Tell me about Objection Co.? Curtis […]
If love is the outcome, could you please rework the feature set? I hope the great comedian Lily Tomlin doesn’t mind me adapting one of her most famous lines, especially when I could have just echoed Tina Turner instead. When you’re marketing a B2B brand, what’s love got to do with it? Most of the […]
VMware’s CMO Robin Matlock is working on a lot of things to change the way the cloud and virtualization software maker is seen within the enterprise, but one of her most disruptive moves might be to reimagine how her marketing organization’s work is evaluated by the rest of the company. Last year Matlock and her […]
Headed by director and founder Adina Zaiontz, Napkin Marketing is a Toronto-based marketing firm specializing in web design, social media marketing, SEO, digital advertising, email marketing and marketing videos. The team’s experience comes from Fortune 500 brands such as Yahoo! Canada, Rogers Media, HP Canada, CIBC, and many other small and medium-sized businesses. Prior to […]
There are more than 5,000 martech solutions available today, a nearly 40% increase in just a year (Chief Marketing Technologist Blog). Tomorrow, there will be more. The next day, more. For many chief marketing officers and CEOs alike, this constantly growing landscape can leave many feeling like they are behind, like they are missing out […]
Amanda Lang has interviewed enough business leaders to know where the bottlenecks to innovation are, and she’s not afraid to call them out. A TV reporter and host who has worked for several Canadian TV networks, Lang recently spoke at an event in Toronto about her two books, The Power of Why and, more recently, The Beauty […]
I won’t shame the speaker or the event that recruited him for a keynote, but let’s just say that a few weeks ago I experienced one of those moments at a conference that prompted more eye-rolling than insight. It happened when the speaker in question put up a slide which suggested organizations that adopt artificial […]
For Henri Richard, starting his job at NetApp during the enterprise storage technology firm’s annual sales kickoff was something of a double-edged sword. “It was my first exposure to the company, and on the one hand, it gave me a really good feel for the organization at large,” he told B2B News Network in a […]
Rodney Bergman is Celestica’s senior vice-president, Global Business Services. Prior to joining Celestica in 2014, Rodney was with Accenture as a Managing Director/Partner at the company’s Toronto practice. Over the course of his 20-plus year career at Accenture, Rodney designed and implemented global programs for customers in the technology, healthcare, resources and consumer industries, in […]
Johnathan Grzybowski is rogue risk taker turned entrepreneur and national thought leader in digital marketing and branding. Grzybowski took his experience from working at Apple to launch a digital design and marketing agency called Waterfront Media in 2015. The organization serviced medium size businesses, nonprofits, and universities. After recognizing a need for more community-conscious businesses, […]
Manjit Minhas’ story of success began with a simple idea: to sell locally made quality beer at unbeatable prices. In the middle of her engineering university degree, she and her brother Ravinder began their brewing journey – but not without first facing the juggernauts of corporate competition and regulatory headaches. With persistence and determination, they […]
CEO of rTraction Canada, David Billson has deployed Internet-related solutions and technologies to enhance efficiencies for businesses of all sizes. Throughout his career, he has managed all aspects of the software development lifecycle, from requirements analysis to software production, to quality assurance. He explains that early on he quickly fell into roles where he was […]
It may be the Transformation Issue here at B2BNN this month, but it’s also National Inclusion Awareness Month. Friday also happened to be the first day of the Public Policy Forum’s first ever Ontario Digital Inclusion Summit. “The digital age creates opportunities for people to participate in society, the economy and civic life in new […]
