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B2B Trending Conversations: What the B2B world is saying about e-commerce

FinTech August 3, 2016August 10, 2016 Sarah Dawley

A hot topic in the B2B world on social this week was e-commerce. And quite frankly, this should be a hot topic for B2B businesses for years to come. Why? Forrester Research recently forecasted that it will be a $1.3 trillion market by the year 2020. That should be enough to make any B2B business […]

B2B Trending Conversations: Native Advertising

Native Advertising June 22, 2016July 20, 2016 Sarah Dawley

Welcome to another round of B2B Conversations, our weekly roundup of the most shared and buzzworthly content on social media about a specific area of the B2B world. This week, we’re focusing on native advertising—a form of paid media that closely matches the platform on which it appears. From “advertorials” in print and online publications […]

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