Yoav Oz

Inside the Mind Of… Yoav Oz

Yoav Oz is the Co-Founder of Spotad, a leading artificial intelligence, mobile advertising technology startup. Spotad enables businesses to bring their own algorithms and data to the programmatic advertising space. The company boasts impressive clients that include Uber, Expedia, Apple Music, OpenTable, Trainline, and more.  Oz has over eight years of experience in marketing and advertising, […]

NewtonX B2B influencers

NewtonX offers AI-based service to source B2B influencers faster and better than expert networks

A pair of former management consultants have created a company and service, NewtonX, that aims to address a problem they experienced first-hand: finding qualified B2B influencers to participate in market research projects. Based in New York, NewtonX was launched quietly in 2016 but is beginning to market itself more aggressively following a $3 million round […]

Elastic Path e-commerce

Elastic Path CMO knows better than to use a hard sell to market ‘headless’ e-commerce

An Uber ride is an e-commerce transaction, but you don’t swipe your credit card before climbing out of the car. If you press an Amazon Dash button you get products delivered instantly. Now Elastic Path CMO Darin Archer is trying to help B2B organizations achieve a similarly quick, convenient and seamless way to conduct all […]

Toyota

Toyota unveils e-Palette at CES 2018 to show its future direction in mobile business applications

Autonomous driving might create major waves among consumers, but Toyota Motor Corp. used CES 2018 to show off a concept that would take it firmly into the business of serving other companies in retail, classified sales and even faciliating government service delivery. In a keynote presentation that was livestreamed from CES in Las Vegas, Toyota […]

GM

GM’s head of open innovation shares what he learned as an UberX driver

Long before he started to explore the future of connected, electric and autonomous vehicles, Ted Graham was picking up drunks in his family’s minivan, trying to find ways to help accountants. The head of open innovation at General Motors recounted his last role, as an innovation leader at accounting firm PwC, in his closing keynote […]