According to a new study, 1 in 4 marketers say they’re “overly stressed” or “stressed to the max” and 80 percent of surveyed marketers admit they’re “overloaded” and “understaffed.”
The new survey from Workfront, a Utah-based supplier of project management software, wrote that “marketers reported high and even alarming stress levels, work completed past deadlines, and problems proving value.”
Leadership teams undergo the most stress, Workfront notes, followed by creative-service departments, operations and events employees, digital marketing units and PR/communications staff.
When the 500 industry professionals were polled about the “top three things that can make you dread your job the most” more than half listed the top concern as “Proving your value to people who don’t understand what you do.” Coming in a close second at 51 percent is “Juggling all of your work to get it done in a 40-hr work week.”
Despite the major stress marketers face, 84 percent of respondents said they don’t regret choosing marketing as a career path, despite the frequently torturous grind. “The enjoyable parts of the job tend to attract people that tend to like some of those stressful environments,” said Joe Staples, CMO at Workfront, according to AdWeek. “There’s an adrenaline rush that goes along with that.”
Workfront culled together key stats from the poll into the infographic below:
Flickr photo via Creative Commons


Latest posts by (see all)
- B2B News for June 2, 2022: AgTech Robots Come to Canada, HUB Cyber Security Buy Back - June 2, 2022
- Content Marketing Assets: A Primer - May 20, 2022
- B2B News for May 12, 2022: First Integrated Metaverse, Gaming, and Crypto Media Company Created, CGI Sends $1 Million to Ukraine - May 12, 2022
- B2B News for Wednesday, January 19, 2022: Cradlepoint and Juniper Partnership, New ABM Research, New Contentstack CRO - January 19, 2022
- B2B News for Friday, January 14, 2022: Global Consumer Survey, Dealing with e-Waste, Hybrid Office Support - January 14, 2022
- B2B News for Wednesday, January 12, 2022: US Companies See Most Ransom Ware Attacks, Employment in 2030 - January 12, 2022
- 5 things law marketing can learn from the Kansas City Royals - November 6, 2014
- Three steps to take back control of your SAP landscape - January 24, 2023
- Why Robotics Are Stuck in Neutral Without the Right Intelligent Human Labor Management Solution - January 23, 2023
- Have You Been Struggling At Work? Consider This - January 21, 2023