Top 5 Lessons Learned from Digital Transformation During the Pandemic

Since the pandemic took hold, the transition to digitally dependent remote workforces has become a way of life for businesses across the globe. Limits to what organizations thought they were capable of when it comes to digital transformation have been surpassed. Here are five lessons my team and I have learned that support digital transformation […]

In this new series of my encounters during post covid tech insights & experiences, we explore, how executives, entrepreneurs and other high achievers are navigating a new world of uncertainty, constant change, virtual switch, increased disconnection and isolation, and a new working reality. The virtual switch being the new focus for sustained productivity. For most of us, this is the biggest day to day change we’ve ever experienced. it. How is technology transition in the covid times helping us manage it? What is the importance of B2B in this new reality? How have our behaviours changed with respect to the tech changes and what is the true meaning pf post covid technology? Kicking us off is the best selling author and positioning goddess April Dunford.

April Dunford: My Post Covid Tech Experience

In this new series of my post COVID Tech experiences, we explore how executives, entrepreneurs and other high achievers are navigating a new world of uncertainty, a constant change, the virtual switch, an increased disconnection and isolation, and a new working reality.  The virtual switch being the new focus for sustained productivity. For most of […]

The steps you can take to secure your crypto wallet for B2B payments

The steps you can take to secure your crypto wallet for B2B payments

Cryptocurrencies have shaken up the digital world, reimagining how businesses can conduct business — it’s a new global payment system where payments are speedier and more secure. In a new digital age where electronic payment is becoming widely accepted, cryptocurrencies appear to be an attractive solution for international payments. Christine Lagarde, Managing Director of the […]

The Future of Telemedicine and e-Health: Trends and Forecasts

The Future of Telemedicine and e-Health: Trends and Forecasts

As the healthcare industry gets its share of technological trends and transformation, all doctors, providers, and patients get to access new benefits. One of the areas with a promising future is telemedicine. Telemedicine will play a vital role in improving healthcare via remote delivery of medical services in the coming years. Telemedicine will also help […]

Cybersecurity for Business in the Age of COVID-19

Cybersecurity for Business in the Age of COVID-19

With many companies sending their employees to work from home as the COVID-19 pandemic rages, new security challenges have cropped up. Employers and employees alike have to be extra vigilant about security and privacy when working from home, and the COVID-19 crisis has spurred an unprecedented social engineering attack of historic proportions, according to Computer […]

Keys to Sales Success: Tips to Take Your Content to the Next Level

In recent years, content campaigns have emerged as essential components of marketing strategies that support B2B sales. Indeed, CMI and MarketingProf’s North American benchmark report for 2019 cited content creation as a growing concern for marketers, with a full 56% of surveyed marketing professionals reporting major content creation budget hikes over the last year. Similarly, […]

B2B Case Studies

The Numerous Benefits of a Curated & Searchable B2B Case Study Database

By Jim Kelly, Founder of Industolutions Growing a B2B company – and securing new customers – isn’t easy.  Some of the biggest B2B marketing challenges include lead generation, lead quality, and new business development. B2B marketing has experienced significant changes recently, due to evolving customer demands, as well as many new options of tactics, tools, […]

B2B CHROs

Editor’s Note: The very specific marketing campaigns B2B CHROs need to lead

Sometimes I’m tempted to just apply to jobs that I’m completely unqualified for and explain it by saying, “LinkedIn made me do it.” Based on the fact I write a lot about marketing, advertising and the tools to do it, for example, it’s not uncommon for LinkedIn to recommend roles for me such as “Director […]