Whether in a sporting feat or a sales opportunity, “just do it” just doesn’t cut it. In this video, Jason Forrest, Chief Sales Officer for Forrest Performance Group, examines the missing piece to Nike’s inspirational mantra.
Performance equals knowledge minus leashes. The more we learn (processes, skills, beliefs), the more we should be able to accomplish. But we come up short because of leashes—rules, limiting beliefs, and excuses—that hold us back.
Jason challenges us to play the skeptic—to question our current leashes and to stop picking up new ones. Once we cut the leashes, we can just do it.
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