Whether in a sporting feat or a sales opportunity, “just do it” just doesn’t cut it. In this video, Jason Forrest, Chief Sales Officer for Forrest Performance Group, examines the missing piece to Nike’s inspirational mantra. Performance equals knowledge minus leashes. The more we learn (processes, skills, beliefs), the more we should be able to accomplish. But we come up short because of […]
We all want to beat the clock—not have the clock beat us. In this video, Jason Forrest, Chief Sales Officer for Forrest Performance Group, compares our careers to a clock with four zones: the learning, non-learning, relearning, and unlearning zones. Jason highlights the turning point that happens at the sixth hour when we either […]
In the B2B world, the key is selling through your channel partners—not to them. In this video, Jason Forrest, Chief Sales Officer for Forrest Performance Group, explains how this shift in thinking revolutionizes our approach and brings increased sales. He coaches business leaders to consider what we would say directly to the customer. Then we […]
If you want to be successful, copy the most successful companies. In this video, Jason Forrest, Chief Sales Officer for Forrest Performance Group, uses the most profitable retail store on the planet to illustrate the most important rule of sales, whether in B2C or B2B. Apple’s basic strategy is to make it easy for customers […]
Applying the right sales strategy with the right buyer is key—and the first step is knowing (really knowing) our buyers. In this video, I explain a four-step process to ranking prospects and getting the sale. I provide a simple breakdown of three kinds of buyers, shares the strategy and selling message for each category, and end the video by […]
In the first of several video reports Jason Forrest (sales expert, author) will publish on B2Bnn, find out how B2B leaders can inspire their teams with rallying cries. After identifying roadblocks to success, we must rally a team around the solutions if we want to move forward. Steve Jobs said, “My model for business is […]
