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Author: Guy Sheetrit

Guy Sheetrit is an accomplished Senior Executive with 14 years of success across the technology, marketing, and software development industries. With extensive experience providing customized SEO marketing solutions for Fortune 500 companies. He is currently Founder and CEO of Over the Top SEO, a leading SEO agency that focuses on generating inbound business leads in the gig economy and digital world.
seo strategy

5 Essentials of an Effective B2B SEO Strategy

Latest B2B News, SEO, Top News October 30, 2017October 8, 2020 Guy Sheetrit

A B2B SEO strategy is different from B2C SEO strategy as the former is catered towards getting the attraction of a business, which is more difficult to obtain. The ultimate goal of every SEO strategy is to get leads and close them into successful conversions. However, B2B marketing doesn’t focus on an immediate sale because […]

customer experience

Customer Experience is the New Battleground for B2B Businesses

Conversion, CX, Latest B2B News, Top News October 9, 2017October 9, 2017 Guy Sheetrit

Customer experience has remained one of the most crucial factors in retaining the existing clients. The customer pool for B2B businesses is smaller when compared to B2C businesses. For B2B businesses, it is extremely important to hold on to the current customers as losing even a single customer due to poor customer service can be […]

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Influencers

Influencers

What does the future look like for business travel in covid time. Here are a few likely consequences. for business travel. Corporate training,

What Does the Future Look Like for Business Travel During Covid?

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