Companies and individuals have domain name issues to deal with every now and then. The big problem arises when someone registers a domain name which is very similar to yours. When this happens, your first step will usually be to obtain a legal transfer of the domain name to you. There are some important factors […]
Author: James Cummings
Mistakes You Make That are Probably Hurting Your Business
A business doesn’t run by itself, it’s the choices you make and the things you do that determine the success or failure of your business enterprise. Unfortunately, you might at times choose to do or not do certain something because it seems like a good, safe, and convenient idea if looked at from your perspective, […]
New Lingua Franca for International Business?
Lingua Franca, according to the Merriam-Webster Online Dictionary is “a common or commercial” language “among people of diverse” languages. With that definition in mind, what is the current international business Lingua Franca? English. English is the world’s commercial language. That is only natural, right? Wrong. With just some 350 million native speakers, the success and […]
Evolving Customer Behaviour and What It Means for B2B Online Marketing
The internet is ever-changing. Functions that were easily identifiable a decade ago have evolved and, aided by technological innovation, today’s internet allows for greater interactions and user participation. Needless to say, this has implications for clients’ behaviour. As far as internet marketing is concerned, clients have now become more involved, and their increased participation has […]
AI and B2B Marketing: Get Ahead of the Competition
Artificial intelligence (AI) has played an important part in B2C relationships over the years. There are thousands of applications, ranging from the recommendation of TV shows to the fraud detection systems deployed across many commercial establishments. The current rise in the use of chatbots is just another level in the use of AI in the […]
Smartphone Apps to Help You Manage Routine Activities
You’ve been running your own B2B company for a while now and you’ve done very well for yourself. You started out small, but now you’ve begun to expand. As your business grows, you notice that there’s an increasing number of details for you to deal with. Some of them on the surface seem miniscule, but […]