Canada is World’s 8th Most Valuable Nation Brand; COVID-19 Wipes Over US$13 Trillion Off Top Nation Brand Values SUMMARY: Canada ranks 8th in Brand Finance Nation Brands 2020 ranking, brand value US$1.9 trillion Top 100 nation brands lose US$13.1 trillion of brand value in 2020 as they negotiate devasting COVID-19 pandemic China continues to close gap […]
Author: Matthew Miller
7 Best Things Companies can do to Improve Cybersecurity Strategy in the Post-COVID World
COVID-19 pandemic has hit the world hard and it has brought some of the strongest economies to its knees. For small and large businesses alike, working from home is the new norm. This also results in the IT support teams to work from home which is a big concern for all organizations. It opens […]
How to Increase the Chances of Cash Flow Loan Approval
Many people rely on loans to fund their small business, finance a big purchase, or deal with emergency expenses. Cash flow loans are specifically designed to assist people in covering immediate needs until their next check. Cash flow is always challenging in businesses and if you don’t plan properly you may find yourself unable to […]
To app or not to app, that is the B2B question
More than 200 million smartphone users are expected in the US by the end of 2016 , with the worldwide forecast exceeding two billion users. And two-thirds of Canadians own a smartphone. To reach your business customers, it’s time to seriously consider rolling out a mobile application for your service or product. While developers have […]
The ultimate primer on B2B livestreaming
Thanks to today’s pervasive and fast wireless data connections, powerful smartphones, and high-end smartphone cameras, streaming video becoming a popular means of communication. The B2B space can empower their marketing campaigns by taking advantage of various live-streaming platforms, but it has to be approached with strategic forethought. The latest services usually begin in the consumer […]
What you need to know about bringing mobile payments to your B2B company
Google Wallet has been around for years, but it had a rocky start as wireless carriers, retailers, and credit card vendors all limited its usefulness. Apple rolled out Apple Pay late last year and through 2015 we have seen Android Pay and Samsung Pay launch to some early success. We also just heard Apple Pay […]
7 tips to clean your smartphone, inside and out
Apple, Samsung, Motorola, Google and Microsoft recently released new devices, which means many B2B professionals may soon be looking to upgrade their devices. With new phones and major operating system updates, it’s time to think about what you can do to improve your smartphone experience. Smartphones have become the primary computing device for millions of […]
How geofencing could work for your B2B company
A person walks into a store with their mobile phone or smartwatch and suddenly a discount code or targeted product ad appears from that store on their device. Welcome to the threshold of a geofenced boundary. B2C geofencing is a common practice that is becoming more popular with the saturation of smartphones and smartwatches, high usage of […]
Is the Apple Watch right for your B2B company?
It’s been over three months since Apple released the Apple Watch and with new iPhones and watchOS 2 coming in September, it’s time to consider whether or not an Apple Watch is a good buy for your B2B business. Welcome to a comprehensive review of the Apple Watch, and how the wearable has improved since […]