Gail Bergman, head of Toronto-based public relations firm Gail Bergman PR, has helped hundreds of organizations raise brand awareness, increase sales, and connect with customers, stakeholders and employees for more than two decades. Since launching the firm in 1994, Bergman and her team have developed and managed public relations campaigns for large and small companies […]
This week’s notable hires and appointments in the B2B world! *** Birch Communications, Inc., a leading provider of managed voice products and cloud solutions to small and mid-sized businesses across North America, announced the appointment of Kevin Dotts as Executive Vice President and Chief Financial Officer *** ClickBank, a leading affiliate marketing and e-commerce marketplace, has announced the […]
Marketo’s Marketing Nation Online conference (#mktgnation) was on Wednesday. There are two things I love about this conference 1) it’s free 2) it’s online. I don’t need to spend hours traveling somewhere, and I can still pick and choose agenda items that mean something to me. It was all about strategy for me, as I […]
In a new weekly column, we’ll showcase the funniest and most laugh-worthy business content we find online. This week, a look at a new ad that perfectly skewers the many clichés business professionals use regularly. “Disruptive.” “It’s the uber of tax auditing.” “Is that actionable?” “I’ll put my feelers out.” “We’re B to C to B, […]
