interbrand

Just Launched: Interbrand’s Best Global Brands 2017

Interbrand launched its18th index of top global brands last week. Global CEO Jez Frampton introduced the latest take with some thinking on how brands evolve in response to societal change, and how the increasing speed of business and ubiquity of connectedness (in a world where 40% of people are never offline) means brand experiences that […]

breakthrough brands

Interbrand Breakthrough Brands: Recognizing Next-Generation, Disruptive Brands

Interbrand announced its second annual Interbrand Breakthrough Brands report in partnership with New York Stock Exchange (NYSE),Ready Set Rocket, and Facebook this week. The 2017 report recognizes 40 next-generation, disruptive brands that define progress and the potential to grow. The report complements Interbrand’s annual Best Global Brands report, now entering its 18th year, by putting a spotlight on emerging brands—those that […]