Peter Drucker said everything is either marketing or innovation. With digital, the new saying could be that all marketing is content. And it’s not just marketing. We marketers are actually late to the game. Think about the amount of content being created for training, education and HR (as in best practices, not employees) that goes […]
Tag: predictions
B2B Trending Conversations: 2017 Outlook Edition
Happy New Year from everyone here at B2B News Network! Here’s to a healthy, productive 2017, with heaps of ROI and J-O-Y. A new year means a new round of annual predictions from B2B influencers, and in this year’s first installment of B2B Trending Conversations, we’ve curated a sampling of the crystal ball-gazing out in […]