Don’t Confuse a New Look with a New Brand If you have ever sat across from a chief financial officer or the head of sales and tried to convince them that thought leadership is actually a thing, then you will appreciate the 99U blog published by Adobe. This, in my view, is a gold standard for corporate […]
Are you regularly testing your company website for optimization success? If not, Chris Goward would likely be wagging his finger at you. The CEO of Wider Funnel has built an entire company around the concept that testing offers the framework for successful experience optimization. He recently spoke at MarTech, a marketing conference taking place in […]
LinkedIn quietly rolled out a new homepage for its users, with the goal of encouraging users to connect to each other more frequently. Below are the 8 changes and additions you need to know about the LinkedIn redesign: 1. While it was unveiled on Thursday and began rolling out to a select group of users, […]
