Conference coverage: We’ll be live from Toronto’s Dx3 on March 11, 12

Dx3, one of Canada’s largest marketing and retail conference, touches down in Toronto March 11 and 12, and B2BNN will be there to report on sessions ranging from the rise of programmatic advertising to reddit’s influence on marketing campaigns. The speaker list is exhaustive: Dx3 invited executives from companies such as Microsoft, BuzzFeed, reddit, Yahoo!, IBM, Shazam, Indiegogo, […]

What CEOs should know about the value of advisory boards

What are the benefit of bringing an advisory board to your firm? That was the discussion at a session recently held at Toronto’s MaRS Discovery District, lead by Tony Redpath of MaRs and Karan Walia of mobile ad platform Cluep. Redpath mentors entrepreneurs at MaRS, with an emphasis on environmental, advanced materials and manufacturing markets. MaRS Discovery District, launched in 2005, helps […]

Debating Internet’s role in business success at FFWD Advertising and Marketing Week 2015

“Is the Internet the answer?” is a big question to ask, but its ambiguity left little room for middle ground in a spirited debate as  FFWD Advertising and Marketing Week 2015 began this week in Toronto. Moderated by GigaOM’s Mathew Ingram, the talk pitted Andrew Keen, author of The Internet is Not the Answer, against Mitch […]