We all know about the B2B giants making their presence known in their respective fields, but are you staying updated on the major players and Fortune 500 firms not getting the media attention of the Intels, VMWares and Demandbases?
B2B News Network presents our list of the top 10 B2B companies with soaring revenue and increased stature, but who might be flying under the radar.
See below for the top 10 companies you might not have heard of until today (in no particular order):
Ingram Micro
Industry: Electronics, IT
Headquarters: Irvine, CA
Ingram Micro is well-known for being the world’s largest wholesale technology products distributor. Its motto “Ingram Micro helps businesses realize the promise of technology” sums up its MO as a B2B firm. It provides thousands of products, such as desktop and notebook PCs, servers, storage devices, monitors, printers, and software, to more than 200,000 customers in around 170 countries worldwide. It also sells products from more than 1,400 suppliers, including many of the world’s top manufacturers; Hewlett-Packard is the company’s largest supplier.
In recent news, Ingram Micro acquired the Odin Service Automation business from Parallels, getting access to one of the leading cloud management technologies in the marketplace.
Northrop Grumman
Industry: Defense technology, aerospace
Headquarters: West Falls Church, Virginia
The fifth-largest defense contractor in the world posted a whopping revenue of $516 million in the third quarter of 2015, which shouldn’t come as a surprise to anyone who followed Northrop Grumman’s success over the past decade. The company’s clients include NASA, DARPA, the U.S. Air Force, and in October 2015, the U.S. Military announced it had awarded Northrop Grumman the contract for the successor to the B-1 and B-52. It’s reported the initial value is $21.4 billion, and could eventually be worth up to $80 billion.
Northrop Grumman recently wowed aviation junkies when it released new design concepts for sixth-generation fighters for the U.S. Air Force and the U.S. Navy. (below).

Palantir Technologies
Industry: Data analytics
Headquarters: Palo Alto, CA
Palantir tends to keep a low-profile, but it’s won respect for providing tools related to cyber security, crisis response, and military intelligence. According to Forbes, Palantir software was reportedly used to track down Osama Bin Laden. Palantir is sitting pretty at a $20 billion valuation, thanks to some top-notch clients: the Securities Investment Protection Corporation, which used Palantir software to find evidence that resulted in Bernie Madoff’s conviction, the Los Angeles Police Department, and the Joint IED Defeat Organization.
Interestingly, Palantir has worked in the retail space as well, such as when it helped Hershey’s Chocolate better recognize how and where its chocolates sellbest in stores. As Fortune reports, Palantir and Hershey’s “were able to mine customer transaction and store data to figure out that when Hershey’s chocolate is placed next to marshmallows, it increases sales.”
Cision
Industry: PR software
Headquarters: Chicago
No way for a PR software company to make news then some healthy PR of its own: on Dec. 15, Cision announced it was acquiring PR Newswire for $841 million US. “Bringing Cision and PR Newswire together will enable communicators to turn data into actionable insights — the necessary link between communications and business outcomes,” explained Peter Granat, Cision CEO, in a press release. If you don’t know the name Cision, you may recognize its brands: the Gorkana Group, PR Web and iContact. It is owned by GTCR Private Equity and has around 130,000 clients worldwide.
Omnicom
Industry: Advertising, public relations
Headquarters: New York
When it comes to CRM, strategic media planning/buying, digital and interactive marketing, Omnicom is a global leader. 2014 was a record-breaking year for Omnicom, where it saw its revenue reach its highest yet, at $15.32 billion (2013’s rev figure was $14.58 billion). Its brands are A-listers, from agencies BBDO and DDB Worldwide to PR firms Fleishman-Hillard and Ketchum. Also, Omnicom has been moving fast to get into ad-tech, and this year we learned Accuen, the programmatic arm of Omnicom, grew more than $30 million during the second quarter of 2015.
Omnicom Digital Chief Jonathan Nelson: Dynamic Creative Will Be Tied To Programmatic Buys https://t.co/jL1UiQv9jZ via @Beet_TV
— MediaPost (@MediaPost) December 18, 2015
Parker Hannifin
Industry: Motion, control technology
Headquarters: Cleveland, Ohio
Founded in 1918 and with a 58,000-strong staff, Parker Hannifin specializes in motion control technologies, including aerospace, climate control, electromechanical, filtration, fluid and gas handling, and hydraulics. Another banner year for Parker has seen its sales reach an estimated $13 billion in 2015, and the company claims it has increased its annual dividends paid to shareholders for 59 consecutive fiscal years. Parker has been impacting green-tech too, such as the hybrid garbage truck it developed and is now in use in Tennessee. Called RunWise, it was designed for reduced emissions and fuel and maintenance savings, according to media reports.
Parker is also investing in new technologies, such as its collaboration with Minneapolis software firm Exosite to harness its Internet of Things software in Parker’s precision connection products.
Atlassian
Industry: Software
Headquarters: Sydney, Australia
When the final tally on Atlassian’s IPO topped $530 million recently, anyone who didn’t hear about this software giant had their heads quickly turned. The Sydney company’s core product HipChat was already gaining attention due to its battle with Slack to gain a foothold in the workplace communications space. While HipChat is Atlassian’s fastest-growing product, it also released project management tracking tool JIRA, and collaboration product Confluence to much fanfare.
It would be remiss of us not to mention the #realtalk expletive-heavy core principles Atlassian holds close to its Aussie heart: Open Company, No Bullsh*t; Build with Heart and Balance; Don’t #@!% the Customer; Play, as a Team; and Be the Change You Seek.

Via Atlassian
Gainsight
Industry: Enterprise software, sales automation
Headquarters: Redwood City, California
Churn reduction is top-of-mind for many B2B firms, and that’s where Gainsight comes in. It aims to offer its customers what it describes as a “full 360 view of a customer,” such as how they’re using a product or service, and how that’s changing over time. Gainsight blends various data silos – CRM, helpdesk, sales, product engagement, etc– and pulls insights that can then be used to drive decision-making in account management, as well as sales, marketing, and within the C-suite.
Forbes reports Gainsight is valued at a healthy $400 million, roughly double its valuation at its Series C in 2014. Forbes adds: “Gainsight has more than 260 customers, dozens of which pay more than $100,000 annually and the rest not far off, its CEO says, up 250% from a year ago.”
Johnson Controls
Industry: Automotive interiors, HVAC equipment
Headquarters: Glendale, Wisconsin
A Fortune 500 firm with 170,000 employees in more than 1,300 locations across six continents, Johnson Controls’s industrial focus revolves around energy and operational efficiencies of buildings; automotive batteries and advanced batteries for hybrid and electric vehicles; and auto seating components and systems. Investors are bullish on Johnson Controls this year because of its recent evolution from being an automotive-focused company toward a balanced construction and automotive battery businesses. Also, never hurts to be dubbed one of the top 100 most innovative companies in the world, as Thomson Reuters noted in its recent 2015 Top 100 Global Innovators report.
Synnex
Industry: Supply chain, electronics manufacturing services
Headquarters: Fremont, California
With revenue at $13.4 billion in fiscal 2014, a 27 percent increase from the year before, Synnex is accelerating its IT supply chain services at a frenzied pace. Interestingly, Synnex isn’t staying static in its core industry; it is working on a deal wit Lenovo to activate Motorola devices on carrier networks and distribute the mobile phones to channel partners.
Synnex also gained Canadian media attention when it was announced Synnex Canada would be a Dell distribution partner. It will offer Dell’s client, enterprise, print and imaging offerings for the Canadian SMB market and they will be integrated into the distributor’s solution bundles.
Photo via beyond4cs.com


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