Digital Journal Group acquires award-winning content marketing measurement pioneer, SqueezeCMM

TORONTO, September 16, 2015 – It’s a big statement when a customer acquires a vendor, and SqueezeCMM Inc. is delighted to announce today that one of its early alpha customers, Digital Journal Group, has acquired its content marketing measurement business. SqueezeCMM will play an integral role in Digital Journal Group’s portfolio of marketing, media and […]

Inside the keys to B2B leadership, according to two Sage executives

Fresh off last month’s Sage Summit in New Orleans, where B2B News Network comprehensively covered sessions and panel talks, we’re following up with a dual interview by picking the brains of two Sage executives. They explain what advice they have for B2B leaders, the role of mentoring, the rise of women entrepreneurs, and much more. In November of […]

How to engage with B2B News Network on social media

For new readers and dedicated fans, we’d like to remind everyone about our increasingly active presence on social media. We’re certain you know about our Twitter feed, but did you know we’re also on Facebook, LinkedIn and Instagram? Every day we’re posting content on those social media outlets to showcase the outstanding journalism and important […]

Hashtag Team: Pinterest power for B2B marketers, inside the B2B buyer journey

Wednesday means it’s time for another report of B2B News Network’s weekly Hashtag Team report, in which we recap what’s trending in the B2B Twitterverse. To bring you the latest buzz, we sift and sort through countless tweets using innovative social analysis platform Nexalogy. In this week’s edition, we take a look at some insights into […]

What you need to know about Engagement Labs

Recently, Montreal-based social media analytics company Engagement Labs announced that it has acquired Keller Fay Group, a multinational organization which specializes in offline social media analytics. How does this acquisition align with Engagement Labs’ long term strategy, and how can B2Bs benefit from this new, integrated offering? Since 2008, Engagement Labs has been providing analytical […]

What every B2B CEO can learn from Trevor Noah, Tony Hawk and Mad Men

They may seem like business professionals with disparate interests, but comedian Trevor Noah, Mad Men creator Matthew Weiner and athlete Tony Hawk all understand what it takes to succeed as entrepreneurs.The July 30 keynote panel – dubbed “Finding your fan base” – began Day 3 at Sage Summit, in New Orleans, where B2Bnn was live to provide in-depth coverage.Moderated […]

Hashtag Team: Get B2B marketing to ‘drive itself’ + how to rock Instagram

It’s Wednesday, and that means it’s time for B2B News Network’s weekly Hashtag Team report. As we do every week, we bring you noteworthy news from the B2B Twitterverse, sorted and sifted using the cutting-edge social analysis platform Nexalogy. In this edition, we bring you an analysis of some of the top reasons why your […]

Time management tips from the pros

When the workload is overwhelming, how does an entrepreneur or CEO manage all the tasks and responsibilities, with a finite amount of time in the day? Several time management experts and entrepreneurs explain their tips and tricks, including how imperative it is to simply step back from work now and again. Rita Smith, Toronto East […]