Torii CEO reflects on the changing relationships between SaaS users and IT teams

Businesses continue to embrace cloud computing, which has altered enterprise IT as we know it. The benefits for businesses are obvious. Companies can now use powerful solutions at more accessible rates and without the lengthy deployment times of conventional enterprise software. Four out of five enterprises have already moved at least a quarter of their […]

B2B digital CMO

How CMOs can ensure B2B success in a digital world

The shift to digital business is happening. Fast. As companies embrace this shift, the focus of business strategy moves to extracting the maximum insight from customer data stores; insight into customer needs, and likely future behavior. This also means that businesses will need to gather more data, at increasingly granular levels to supplement what the […]