Behind every great – and visible – B2B is a dedicated marketer. They’re the few, the accomplished, and the practically anonymous. B2B marketers in Canada work hard to generate an enormous amount of revenue and activity every year, but unlike marketers at B2C companies, they are largely unknown in the marketing world. Over the past […]
Fintech – it’s big and getting bigger and it’s got the traditional banking system looking over its shoulder. Whether it’s alternative currencies, new payment systems, or innovations in managing cash flow and sourcing investment, fintech is changing the world of finance. B2B is no different. We want to know – who are the most important […]
As many of you may know, B2B NN is curating the first-ever 2015 B2B Influencer Index, thanks to many of our readers submitting nominees they deemed worthy of this auspicious honour. We are looking for the top B2B professionals who are impacting their field and winning acclaim for successful accomplishments in 2015, and we will […]
A newly updated list of the most loyal brands include Air Canada, Apple, AT&T, Facebook, Domino’s, Google and many more. According to Brand Keys’ 19th Annual Customer Loyalty Engagement Index (CLEI), their index measures brands whose drivers come closest to meeting (or even exceeding) those of their respective category. The number-one company “is always the one whose […]
