Your website has been hit by a Google penalty and now no one can find you. Bad news, right? Fortunately, there are some actions you can take to reverse the damages done. There are three steps you need to take: Identify the Penalty: What did you violate in Google’s ToS? Learn How to Fix It: […]
Tag: optimization
7 Ways to Optimize Your Website for Mobile Search
With mobile internet users surpassing desktop internet users and Google creating a separate index for mobile friendly websites, having a responsive website is not an option anymore. According to Google, 50% of search queries come from mobile devices, but according to this report 58% of search queries in the United States come from mobile devices. […]
Live from MarTech: Experience optimization should drive your website redesign
Are you regularly testing your company website for optimization success? If not, Chris Goward would likely be wagging his finger at you. The CEO of Wider Funnel has built an entire company around the concept that testing offers the framework for successful experience optimization. He recently spoke at MarTech, a marketing conference taking place in […]
7 search optimization trends you’ll see in 2015
This year, the search engine optimization landscape continued to evolve as we saw the release of Google Panda 4.0 algorithm, an increase in mobile marketing campaigns and increasing buzz over the efficacy of content marketing. Essentially, 2014 was an important year in the world of search optimization. What does next year have in store for […]